Chevy Camaro Commercial

​My product is the 2012 Chevrolet Camaro. My message for my product is to persuade audience to buy a vehicle that promotes the many values of having a sport car. My intended audience are males, of any age range, determined to drive a fast and stylish car. I think it is an effective way to reach my audience because it uses pop culture phenomenon "Taylor Gang" to persuade buyers to join a subliminal bandwagon.