Charity Water

The product in which I created an advertisement for is charity water. It isn’t necessarily a product but a foundation that brings 3rd world developing countries clean water. The message portrayed in my advisement is that everything counts. The slightest amount of money can even make a difference. For example the picture located in the center says, " $20 dollars can give on person clean water". Which isn’t much. When creating this advertisement I didn’t have a specific intended audience I fell as though this add could catch anyone’s attention and would make people stop and look. So I would say my audience would be all different types of people in any age range. I think creating a print add is effective because people can walk by and see it and they really don’t even have to stop. Also my advertisement has bright color that stand out, its visually appealing. If I were to complete this Benchmark again I would do a hand drawn print add because I feel as though I created a great advertisement but it could have been more creative.