Process Paper

     When my group first got together, we discussed how we would design this campaign. My group decided that we wanted to target teenagers because we are talking about teen pregnancy and that is more a problem among the teen crowd. Also we discovered that if a teen hears something interesting, their more likely to to tell their parents. Then we decided that we were going to use the most popular social media sites to spread the world about our campaign. We created pages on Facebook and twitter. We wanted to use these sites to monitor how many people like the page. We wanted to see how many people actually cared enough to see our campaign and if we got the message across.

Finding the information for this campaign was fairly easy. Sterling and I were assigned this issue when we were partners so we used the information we collected for our presentation. We wanted to put on our web pages statistic that we didn't know until we researched it. But one thing my group wanted to be careful of is that we didn't want to present a bunch of boring statistics that no one cared to read or even look at. So we updated the twitter and Facebook everyday with one new statistic, just like positing a daily status. 

I was in charge of the Facebook site. I was proud because it got many likes and people actually liked the post. This was surprising because even though Facebook is used, it isn't used as much as it was used to so I didn't expect a lot of people to like the site. The twitter page was shocking to me. I was surprised because almost every teenager has a twitter, but the page only has 10 followers. I was shocked because I thought we get more attention on twitter then Facebook. But now I understand teens just don't follow random sites on twitter. Also the thing that hurt us is that we have a video but we never shared it. The video is good but the fact we didn't promote it, I think it hurt us the most. 

But overall this campaign was good but not a success. We got people to have an interest in our campaign and that is the most important of all. Even though things weren't smooth at times but we got everything done.